Creative Direction, Design & Animation
CORE MUSIC – is a channel designed to be used by Pixel Power, to demonstrate the hardware and software products for branding. Designed to emulate all the channel branding graphics that a music channel might require, everything from channel bugs, menus, end credit squeezes to out of break gap fillers.
For example the break bumper to the right is designed so that all the on screen information is read from a live schedule in real time. This would be used as an end of advert filler where by the time to the next live event (in this example”Do it again” music video) is part of the circular countdown. All timings and elements are designed to be dynamic due to the duration being variable.